Media Buyer (Paid Advertising)

Job Summary

A company is looking for a Media Buyer (Paid Advertising Specialist) to manage and optimize paid advertising campaigns.

Key Responsibilities

• Plan, build, and optimize paid campaigns across Meta and Google
• Create ad creatives and write high-converting ad copy while running A/B tests
• Analyze performance data and provide actionable insights for continuous improvement

Required Qualifications, Training, and Education

• Proven experience running and optimizing Meta Ads and Google Ads
• Strong understanding of audience targeting and funnel strategy
• Experience using design tools such as Canva or Photoshop
• Familiarity with AI tools in creative and performance workflows
• Detail-oriented and able to work independently with minimal supervision