Media Buyer, TV and Offline

Job Summary

A company is looking for a Brand Media Buyer, TV and Offline (Customer Acquisition and Brand Building).

Key Responsibilities

• Develop media strategies across Total Video to drive new customer acquisition and brand goals
• Execute hands-on buys across YouTube and programmatic CTV/OTT while integrating with offline channels
• Monitor budgets and conduct real-time optimizations to improve conversion outcomes

Required Qualifications

• 3 to 6+ years of hands-on media buying experience focused on customer acquisition and brand building
• Extensive experience in Google Ads (YouTube) and programmatic DSPs for OTT/CTV execution
• Strong understanding of upper and mid-funnel video strategies
• Proven negotiation skills with experience managing large budgets and media partner relationships
• Preferred experience in SaaS or subscription-based targeting SMB audiences