Media Director

Job Summary

A company is looking for a Media Director to lead their paid media strategy across various channels.

Key Responsibilities

• Develop and execute full-funnel media strategies based on audience research and consumption patterns
• Oversee campaign execution and optimization across digital platforms and manage media budgets
• Collaborate with creative teams to ensure ad assets are optimized for target audiences and platforms

Required Qualifications

• 10+ years of experience in media planning and strategy, with at least 3 years in a leadership role
• Experience managing annual media budgets of $5 million or more
• Proficiency in major digital advertising platforms and audience research tools
• Strong analytical skills with experience in reporting and visualization tools
• Bachelor's degree in Marketing, Advertising, Business, Economics, or a related field