Media Planner

Job Summary

A company is looking for a Media Planner to support the delivery of brand and consumer insights that drive media strategy and communications planning.

Key Responsibilities

• Assist in developing and implementing client media plans and marketing recommendations
• Manage daily implementation, optimization, and performance of campaign activities
• Analyze research data and provide clients with strategic campaign analysis

Required Qualifications

• Bachelor's degree required, preferably in a related field
• 1+ years of experience in media planning
• Experience with campaign management/ad serving technology and market research tools
• Proficient understanding of accounting principles and data analysis
• Proficient working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)