Media Specialist

Job Summary

Working remotely in a full-time capacity, the Media Specialist will manage the setup, activation, and monitoring of media campaigns across various performance channels, ensuring alignment with client objectives and operational standards.

Key Responsibilities

• Build and traffic digital media campaigns, ensuring accurate setup and monitoring against KPIs
• Execute optimization actions and prepare performance reports for internal and client use
• Develop expertise in assigned media channels and apply industry best practices consistently

Required Qualifications

• Bachelor's degree in Marketing, Advertising, Communications, Business, or a related field preferred
• 2 to 4 years of experience in digital media, performance marketing, or campaign management
• Hands-on experience executing campaigns in at least one performance media channel
• Familiarity with conversion tracking and audience targeting in digital media
• Strong analytical skills with the ability to interpret campaign performance data