Medicare Marketing Manager

Job Summary

A company is looking for a Marketing & Member Engagement Manager - Medicare.

Key Responsibilities

• Manage multi-channel marketing campaigns across credit unions, including strategy, execution, and optimization
• Develop campaign content and ensure compliance with Medicare regulations while overseeing the review process
• Track KPIs for marketing campaigns and provide insights and recommendations based on performance data

Required Qualifications

• 5+ years of marketing experience, particularly in cross-channel and performance marketing
• Proven track record of planning and optimizing campaigns for measurable results
• Strong project management skills with the ability to manage multiple campaigns and stakeholders
• Familiarity with CMS platforms, marketing automation tools, and campaign tracking systems
• Interest in financial services, Medicare/insurance, or marketing to older adults is a plus