Membership Strategy Director

Job Summary

A company is looking for a Director of Membership Strategy.

Key Responsibilities

• Design and maintain the institutional membership architecture, including tiers and benefits
• Own membership pricing and packaging, collaborating with RevOps, Sales, and Finance
• Define the end-to-end member journey and create programming to drive engagement and retention

Required Qualifications

• 8+ years in membership strategy or related roles, preferably in associations or membership-driven media
• Experience designing tiered membership models and structuring benefits for premium pricing
• Proven ability to create and operate member engagement programs that enhance retention
• Strong understanding of membership economics and metrics such as ARR and NRR
• Familiarity with Bitcoin, capital markets, and institutional finance is required