National CRM Outreach Manager

Job Summary

Leading the strategy and execution of SEIU's CRM outreach, the full-time National CRM Outreach Manager will manage national communications, enhance activist engagement, and oversee digital growth initiatives in a hybrid work environment.

Key responsibilities

• Manage the national outreach calendar for cohesive email and SMS communications
• Draft and optimize impactful messages that translate policy goals into compelling calls to action
• Oversee a team of digital practitioners to ensure precise execution of mass communications and digital advertising

Required qualifications

• Three to four years of relevant experience in CRM systems and mass SMS platforms
• Proven experience in implementing digital strategies for organizing and political campaigns
• Excellent technical writing skills with the ability to adapt storytelling styles
• Demonstrated ability to manage teams and prioritize multiple projects under tight deadlines
• Commitment to embedding equity-centered learning and anti-racist principles in digital outreach