Omnichannel Growth Director

Job Summary

A company is looking for an Omnichannel Growth Director to lead customer acquisition strategies across various channels for a portfolio of wellness brands.

Key Responsibilities

• Develop and implement omnichannel growth roadmaps aligned with brand strategies and financial goals
• Manage substantial media budgets and optimize acquisition strategies across multiple platforms
• Collaborate with cross-functional teams to ensure alignment on growth initiatives and performance metrics

Required Qualifications

• 7+ years in growth marketing with 3+ years in a senior leadership role at an omnichannel CPG brand
• Experience managing paid media budgets exceeding $5M with proven growth contributions
• Strong knowledge of media buying across digital platforms and retail
• Familiarity with analytics tools such as Looker and PowerBI
• Ability to integrate financial models into marketing strategies and decisions