Owned Audience Marketing Manager

Job Summary

Seeking a remote Owned Audience Marketing Manager, this full-time position will manage and execute marketing strategies across email, SMS, push notifications, and social media platforms, focusing on customer engagement and audience growth.

Key responsibilities:

• Manage and track owned audience marketing campaigns from ideation to analysis
• Create engaging content for social media platforms and develop campaigns to meet marketing goals
• Identify and test new customer acquisition opportunities to enhance performance and drive growth

Required qualifications:

• Bachelor's Degree in Marketing, Advertising, PR/Communications, or related field
• 5+ years of experience in Website Audience Marketing/Advertising/Social Media
• 4+ years of management experience
• Strong understanding of optimizing owned audience methods and growth
• Proficiency with social media platforms and email marketing automation software