Paid Acquisition Manager

Job Summary

A company is looking for a Manager of Paid Acquisition to lead and optimize their paid media strategy.

Key Responsibilities

• Oversee and optimize a multi-million-dollar budget across various paid media channels
• Lead paid media strategy and collaborate with external agencies for execution and performance tracking
• Act as the bridge between data and creative teams, translating performance metrics into actionable briefs

Required Qualifications

• 5+ years in DTC growth or performance marketing, preferably in fashion/apparel e-commerce
• Expertise in GA4, attribution tools, and e-commerce platforms like Shopify or Magento
• Demonstrated use of AI tools to enhance workflow and creative output
• Ability to manage complex data sets and develop actionable strategies
• Experience with CRM/Email platforms and feed management tools for a healthy marketing ecosystem