Paid Ads Specialist

Job Summary

A company is looking for a Paid Ads Specialist to manage and analyze eCommerce advertising campaigns.

Key Responsibilities

• Set up, manage, execute, and analyze Pay-Per-Click (PPC) campaigns and budgets
• Recommend, create, and A/B test Sponsored Brands, Sponsored Products, and Sponsored Display campaigns
• Monitor market and competitor trends, and present performance data to leadership

Required Qualifications

• Bachelor's degree in Marketing, Advertising, or a related field
• 2-3 years of experience with Pay Per Click advertising (Amazon Advertising, Google Ads, etc.)
• Knowledge of Online Search Advertising and product listing relevance to algorithms
• Expertise in digital advertising
• Familiarity with Amazon Seller Central/Vendor Central and related platforms is preferred