Paid Media Manager

Job Summary

A company is looking for a Paid Media Manager who will drive strategy, execution, and performance optimization of paid advertising campaigns across multiple platforms.

Key Responsibilities:

• Develop, execute, and optimize paid media strategies across various platforms
• Monitor and optimize campaigns to achieve performance targets and analyze metrics for actionable insights
• Oversee tracking implementation and coordinate with creative teams for ad production based on performance insights

Required Qualifications:

• 4+ years of experience managing paid media campaigns, preferably in an e-commerce environment
• Deep expertise in Google Ads, Meta Ads, TikTok Ads, and remarketing platforms
• Strong analytical skills with proficiency in Google Analytics and Google Tag Manager
• Proven success managing budgets ranging from $3K to $150K+ per month
• Ability to thrive under performance-driven goals and adapt to platform changes