Paid Media Manager

Job Summary

A company is looking for a Paid Media Manager to drive results for a diverse portfolio of clients.

Key Responsibilities

• Manage and optimize paid media campaigns across various platforms, ensuring alignment with client goals and performance targets
• Design, implement, and analyze A/B tests to improve campaign performance and identify key drivers of success
• Conduct audits of existing paid media accounts and contribute to the development of overall paid media strategies

Required Qualifications

• Minimum of 5-6 years of experience managing paid media campaigns across multiple platforms
• Proven track record of managing medium to large-sized advertising budgets and delivering strong ROI
• Deep understanding of paid media best practices and optimization techniques
• Strong analytical skills with the ability to interpret data and translate findings into actionable insights
• Proficiency in using relevant analytics platforms and reporting tools