Paid Media Manager

Job Summary

A company is looking for a Paid Media Manager who can balance paid search and conversion rate optimization with long-term demand generation in paid social.

Key Responsibilities

• Own paid search strategy, execution, and optimization across Google Ads, focusing on pipeline and ROI
• Lead conversion rate optimization across paid search landing pages
• Define audience strategy, campaign structure, and experimentation roadmap for paid social campaigns

Required Qualifications

• 5+ years' experience in digital marketing, demand generation, or performance marketing
• Proven track record of delivering high ROAS and pipeline impact through Google Ads paid search
• Deep, hands-on expertise in LinkedIn Campaign Manager
• Strong understanding of full-funnel B2B SaaS marketing
• Experience with HubSpot and Salesforce is advantageous