Paid Media Manager

Job Summary

A company is looking for a Paid Media Manager to lead paid media strategy and execution for B2B clients.

Key Responsibilities

• Own and execute paid media strategy across multiple platforms for B2B clients
• Continuously monitor and optimize campaign performance using data-driven insights
• Develop audience strategies and collaborate with internal teams to deliver integrated campaigns

Required Qualifications

• Deep experience managing paid media campaigns on platforms like Google, LinkedIn, and Meta
• Agency experience with B2B clients and understanding of longer sales cycles
• Proficiency in audience targeting, budget management, and A/B testing
• Strong analytical skills to interpret performance data and guide decision-making
• Familiarity with AI tools and a desire to innovate in paid media workflows