Paid Media Manager
Job Summary
Results-driven and experienced, the full-time remote Paid Media Manager will own the execution and optimization of paid media campaigns across search, social, and emerging channels to drive qualified pipeline for a B2B SaaS product.
Key responsibilities:
- Independently oversee and allocate paid media budgets, providing performance recommendations to leadership
- Develop and implement paid media strategies across various platforms, ensuring alignment with business goals
- Track, analyze, and report on paid media KPIs, delivering performance summaries to marketing stakeholders
Required qualifications:
- 5+ years of hands-on paid media experience, either in-house or at an agency
- Demonstrated expertise managing Google Ads, Meta/Facebook Ads, and Microsoft Ads
- Experience in a B2B SaaS environment with an understanding of longer sales cycles and MQL/pipeline metrics
- Strong analytical skills with the ability to interpret data and provide strategic recommendations
- Proficiency with reporting tools and CRM-integrated marketing analytics (e.g., Salesforce)
Complete Job Description
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