Paid Media Specialist

Job Summary

Experienced digital marketers will find a full-time remote Paid Media Specialist opportunity focused on managing multiple client accounts and driving results through paid search strategies across various industries.

Key responsibilities

• Managing and optimizing paid search campaigns on platforms such as Google Ads and Bing to achieve client goals
• Analyzing campaign performance data and preparing actionable insights and recommendations for clients
• Writing creative ad copy tailored to diverse client needs while ensuring alignment with industry best practices

Required qualifications

• 5+ years of relevant digital agency experience, particularly with Google Ads and Bing
• 3+ years of experience with Google Tag Manager, including tagging and event tracking
• 3+ years of experience using Google Analytics for data interpretation and reporting
• Experience managing paid social advertising and/or programmatic campaigns is a plus
• Proven ability to manage client budgets effectively and deliver results-driven strategies