Paid Media Strategist

Job Summary

A company is looking for a Paid Media Strategist to manage and execute digital marketing strategies for clients.

Key Responsibilities

• Consult with clients on paid search and paid social marketing strategies
• Build and execute PPC campaigns in Google Ads and Meta Ads
• Analyze client KPIs and develop strategies based on specific goals

Required Qualifications

• 2+ years of experience managing multiple Google and Meta accounts in an eCommerce-focused agency
• Proven experience managing significant ad spend across Google Ads and Meta Ads
• 2+ years of experience with Google Merchant Center, including feed optimization
• 1-2+ years of experience in developing revenue-focused PPC and Paid Social strategies
• Experience with eCommerce platforms such as Shopify or BigCommerce