Paid Media Strategist

Job Summary

Owning campaign performance for a portfolio of high-value clients, the full-time remote Paid Media Strategist will optimize PPC and SEO initiatives, analyze performance trends, and drive measurable ROI in a collaborative environment.

Key responsibilities

• Manage day-to-day campaign performance across PPC and SEO initiatives
• Analyze performance trends and provide data-driven recommendations to enhance ROI
• Collaborate with Account Managers to support client retention and growth

Required qualifications

• 3-5 years of experience in digital marketing (agency or in-house)
• Strong hands-on experience with PPC campaign management
• Working knowledge of SEO fundamentals and reporting
• Experience with tools such as Google Ads, Google Analytics (GA4), and Meta Ads Manager
• Ability to analyze data and translate insights into actionable strategies