Paid Media Strategist

Job Summary

Seeking an energetic and data-driven Paid Media Strategist, the full-time remote position will manage high-value client initiatives, develop multi-channel strategies, and monitor campaign performance while mentoring junior team members.

Key responsibilities

• Develop and support end-to-end multi-channel strategies aligned with business goals for lead generation and eCommerce
• Own channel measurement and optimize performance against critical metrics while coordinating with Creative and Client Services teams
• Set up, optimize, and execute paid media campaigns across various platforms, including Google Ads and Meta

Required qualifications

• 3-5 years of hands-on experience with digital paid campaigns, including budget management of over $400k per month
• Strong knowledge of eCommerce, retail, and lead generation marketing tactics
• Experience using GA4 and Google Tag Manager
• Proven ability to lead and mentor team members
• Experience interfacing with C-level client contacts independently