Paid Media Strategy Manager

Job Summary

A company is looking for a Paid Media Strategy Manager.

Key Responsibilities:

• Develop and implement paid media and social media strategies aligned with overall marketing objectives
• Collaborate with cross-functional teams to define and execute a cohesive paid media strategy
• Track campaign performance, measure KPIs, and generate insights for continuous optimization

Required Qualifications:

• Bachelor's degree in Marketing, Advertising, Business, or a related field
• Proven experience in managing paid media campaigns and digital media strategy
• In-depth knowledge of digital advertising platforms and social media platforms
• Proficiency in web analytics tools and data-driven decision-making
• Strong project management and multitasking abilities