Paid Media Strategy Specialist

Job Summary

A company is looking for a Specialist, Paid Media Strategy.

Key Responsibilities

• Develop and support end-to-end multi-channel strategy to align with business goals
• Own channel measurement: tracking, monitoring, and analyzing performance against critical metrics
• Collaborate with various teams to report on campaign performance and provide strategic recommendations to clients

Required Qualifications

• 1-2 years of hands-on experience with Paid Search & Social campaigns
• Experience using Google Analytics and Google Tag Manager
• Knowledge of eCommerce/Retail marketing tactics
• Experience leading and mentoring direct reports
• Strong presentation skills and a customer-focused mindset