Paid Search Specialist

Job Summary

A company is looking for a Paid Search Digital Media Contractor to support their Performance Marketing Department remotely.

Key Responsibilities

• Develop and execute paid search strategies across platforms like Google Ads and Bing Ads
• Conduct keyword research and manage paid search campaigns, including ad copy and budget optimization
• Analyze campaign data, generate reports on KPIs, and provide recommendations for campaign improvement

Required Qualifications

• 5-7 years of experience in paid search at a marketing agency
• Proficiency in managing campaigns on Google Ads and Bing Ads
• Experience with digital advertising on platforms like LinkedIn and Meta is a plus
• Strong analytical skills with experience using Google Analytics and keyword research tools
• Ability to work remotely and maintain effective communication