Paid Search Specialist

Job Summary

Managing 20-30 Google Ads accounts for local B2B businesses in the US, the full-time Paid Search Specialist will optimize campaigns, perform data analysis, and collaborate with cross-functional teams in a remote environment.

Key responsibilities

• Build, manage, and optimize Search, Performance Max, Display, and Remarketing campaigns
• Continuously optimize bids, budgets, audiences, and campaign structures to improve performance
• Prepare monthly performance reports with actionable insights and recommendations

Required qualifications

• 2-5 years of hands-on experience managing Google Ads campaigns in a digital marketing agency
• Experience managing 20+ client accounts simultaneously
• Strong knowledge of Google Ads and Microsoft Ads (Bing Ads)
• Familiarity with Google Analytics 4 and Google Tag Manager
• Experience with local lead generation campaigns for North American businesses