Paid Search Strategist

Job Summary

To support small business clients, the full-time Paid Search Strategist will manage paid search campaigns, provide consultative client support, and educate clients on performance metrics while collaborating with internal teams in a remote work environment.

Key responsibilities

• Serve as the expert point of contact for clients, educating them on paid search fundamentals and performance insights
• Analyze campaign effectiveness and collaborate with cross-functional teams to optimize strategies and exceed client objectives
• Translate performance data into actionable insights and maintain documentation of client communications

Required qualifications

• Bachelor's degree in Marketing, Advertising, Communications, Business, or equivalent experience
• Minimum of 3 years of experience managing paid search campaigns
• Experience in strategic planning and execution of marketing initiatives
• Proven track record of integrity and commitment in a client-facing role
• Familiarity with advanced search bidding platforms and strong Excel skills