Paid Search Strategist

Job Summary

Supporting small business clients, the full-time Paid Search Strategist will manage paid search campaigns, provide consultative client support, and analyze performance metrics while collaborating with internal teams in a remote environment.

Key Responsibilities

• Serve as an expert point of contact for clients, educating them on paid search fundamentals and providing performance insights
• Analyze and report on campaign effectiveness, translating data into actionable strategies for clients
• Collaborate with cross-functional teams to optimize campaign strategies and develop comprehensive reporting for client communications

Required Qualifications

• Bachelor's degree in Marketing, Advertising, Communications, Business, or equivalent work experience
• Minimum of 3 years of experience managing paid search campaigns
• Experience with strategic planning and execution of marketing initiatives
• Proven track record of integrity and commitment in a client-facing role
• Familiarity with advanced search bidding platforms and strong Excel skills