Paid Social Marketing Manager

Job Summary

A company is looking for a Paid Social Manager to own and scale their paid social acquisition engine.

Key Responsibilities

• Manage Meta performance end-to-end including strategy, structure, testing, and budget allocation
• Build a creative feedback loop with the brand team and monitor full-funnel performance
• Lead the expansion into TikTok and Snapchat while translating account performance into actionable insights

Required Qualifications

• 3-6+ years of paid social experience with hands-on ownership of 7-figure+ Meta accounts
• Proven ability to optimize for real business outcomes beyond CTR and CPA
• Strong creative judgment and ability to identify effective strategies
• Deep understanding of tracking and measurement including Pixel + CAPI and UTM hygiene
• Experience in lead generation, healthcare, insurance, or high-consideration verticals is preferred