Paid Social Media Specialist

Job Summary

A company is looking for a Paid Social Media Specialist.

Key Responsibilities:

• Develop and implement paid advertising strategies on various social media platforms
• Create and optimize ad creatives, manage ad campaigns, and monitor performance data
• Analyze campaign metrics, conduct A/B tests, and make data-driven recommendations for improvement

Required Qualifications:

• Proven success in managing paid social media advertising campaigns
• Proficiency in Facebook Ads Manager and other social media advertising platforms
• Experience working in an agency environment preferred
• Proficiency in Google Analytics
• Certifications in social media advertising are a plus