Paid Social Strategist

Job Summary

A company is looking for a Paid Social Strategist to join their Channel Solutions department.

Key Responsibilities

• Act as the paid social lead for Meta and TikTok ads, managing and monitoring accounts
• Develop and manage campaigns from initial strategy calls through execution and ongoing management
• Perform account analyses to identify opportunities for performance improvement and suggest new strategies

Required Qualifications

• 5+ years of experience managing TikTok Ads and handling at least 20 different clients
• Proven work experience in paid media channel management
• Proficiency in Microsoft Office, particularly Excel or Google Sheets
• Experience interfacing with clients regarding paid social strategy and performance
• Track record of using data to drive decision-making and create customer-facing reports