Patient Engagement Marketing Manager

Job Summary

A company is looking for a Patient Engagement Marketing Manager to drive patient adoption and long-term engagement.

Key Responsibilities

• Own patient marketing strategy and execution to drive enrollment, activation, and retention across remote care programs
• Collaborate with cross-functional teams to align on goals and execute scalable engagement strategies
• Define success metrics and report on patient marketing initiatives, refining tactics based on data and feedback

Required Qualifications

• 3-5 years of experience in multi-channel marketing campaigns within HealthTech or healthcare SaaS
• Strong analytical skills for data-driven decision-making and campaign optimization
• Ability to create clear, patient-friendly messaging from complex concepts
• Experience managing cross-functional teams and external partners
• Comfort operating in ambiguous environments and building processes from the ground up