Payer GTM Specialist

Job Summary

Owning the end-to-end launch of regional payer products, the full-time remote Payer GTM Specialist will develop sales enablement collateral and ensure internal teams have the necessary tools to drive enrollment.

Key responsibilities

• Drive the creation of payer-specific marketing materials and maintain knowledge of product features and value-based care terms
• Manage a portfolio of payer products and specialized projects, overseeing timelines and deliverables from contract signature to market activation
• Collaborate with internal teams to ensure product readiness and alignment with growth targets, while reporting on product and campaign performance

Required qualifications

• Bachelor's degree in Business, Marketing, Economics, or a related field
• 3+ years of experience in product management, project management, or go-to-market execution
• Strong organizational skills with the ability to manage multiple initiatives and meet deadlines
• Demonstrated ownership mindset with a bias toward action and continuous improvement
• Direct experience in Payer Contracting/Value Based Care is preferred