Performance Marketing Associate

Job Summary

A company is looking for a Performance Marketing Associate to manage and scale paid traffic for customer acquisition.

Key Responsibilities

• Plan, launch, and manage campaigns to drive efficient user acquisition and optimize performance
• Analyze traffic and conversion data to identify trends and inform strategy, while producing performance dashboards and reports
• Collaborate with cross-functional teams to align on targeting, funnel performance, and acquisition goals

Required Qualifications

• 2+ years of experience in managing paid search or paid social marketing campaigns
• Strong understanding of digital/performance marketing, media buying, and lead generation
• High proficiency in Excel/Sheets for analyzing large datasets
• Experience with funnel optimization and conversion rate optimization
• Bachelor's degree in Marketing, Economics, Statistics, Finance, or a related quantitative field is preferred