Performance Marketing Lead

Job Summary

A company is looking for a Performance Marketing Lead to drive measurable growth in sales-qualified pipeline through an integrated demand system.

Key Responsibilities

• Own quarterly and annual sales-qualified pipeline targets with clear accountability for ROI
• Build and execute an integrated performance marketing strategy across various channels
• Lead a structured growth experimentation program to improve conversion and pipeline velocity

Required Qualifications

• 6+ years of experience in B2B performance or demand generation marketing
• Proven track record of generating measurable sales-qualified pipeline
• Strong hands-on experience managing paid advertising platforms
• Experience driving SEO and content programs that produce qualified demand
• Proficiency with modern marketing tools and AI-enabled workflows