Performance Marketing Manager

Job Summary

Owning the paid acquisition strategy, the full-time Performance Marketing Manager will manage campaign execution, measurement, and optimization across various channels to drive qualified leads and revenue while working remotely.

Key responsibilities

• Develop and execute paid media strategies across multiple platforms, including Meta and Google
• Manage campaign setup, audience targeting, budget allocation, and continuous A/B testing
• Monitor performance metrics and provide actionable insights to improve lead quality and return on ad spend

Required qualifications

• 3-5+ years of experience managing paid search, paid social, or display campaigns
• Proven success with multi-channel advertising campaigns, particularly with Meta Ads and Google Ads
• Strong experience with Google Analytics 4, Google Tag Manager, and conversion tracking tools
• Understanding of audience targeting and campaign measurement best practices
• Experience executing A/B testing and optimization programs