Performance Marketing Manager

Job Summary

A company is looking for a Performance Marketing Manager to support their paid customer acquisition strategy and drive growth for their streaming subscription business.

Key Responsibilities

• Manage day-to-day execution of campaigns across paid channels, optimizing for acquisition KPIs
• Spearhead new ideas and implement A/B tests to drive performance improvements
• Analyze campaign data to identify insights and prepare reporting summaries for stakeholders

Required Qualifications

• 4 - 6 years of experience in performance marketing, preferably in a subscription or streaming environment
• Strong hands-on experience managing paid media campaigns across multiple channels
• Deep familiarity with key marketing metrics and ability to translate them into actionable improvements
• Proven ability to launch and iterate on A/B tests and scale new programs
• Strong Excel/Sheets and data interpretation skills; comfort with marketing and analytics platforms