Performance Marketing Manager

Job Summary

A company is looking for a Performance Marketing Manager to oversee digital performance across various channels.

Key Responsibilities

• Manage GA4 implementation, Google Tag Manager, and maintain tracking across all funnels
• Own digital scorecards, deliver performance reports, and maintain budget pacing documents
• Optimize paid media accounts, including Google Ads and Meta Ads, and enhance funnel performance

Required Qualifications

• 4-7+ years of experience in performance marketing, growth marketing, or analytics
• Expertise in GA4, GTM, Google Ads, and Meta Ads
• Proven ability to manage multi-channel performance budgets
• Experience with B2B SaaS funnels and lifecycle conversion metrics
• Hands-on experience with ad copy testing and landing page optimization