Performance Marketing Manager

Job Summary

A company is looking for a Performance Marketing Manager (Paid Media).

Key Responsibilities

• Manage and optimize a substantial annual media budget to enhance pipeline performance
• Develop quarterly media plans aligned with company KPIs and execute daily optimizations
• Oversee campaign setup, audience segmentation, and report on ad performance and business impact

Required Qualifications

• 5+ years of experience in paid media buying with a proven budget management track record
• Expertise in Meta, LinkedIn, Google PPC, and YouTube ads
• Deep knowledge of platform analytics and experience with third-party data tools
• Experience with CRMs such as HubSpot or Salesforce
• Ability to manage complex budgets and understand financial metrics related to customer acquisition