Performance Marketing Manager

Job Summary

A company is looking for a Performance Marketing Manager (Cross-Channel Strategy).

Key Responsibilities:

• Support cross-channel projects including creative and campaign strategy across Search, Video, and Social
• Conduct cross-channel analysis related to Media Mix Model and incrementality testing
• Monitor and analyze core KPIs and report performance results to internal stakeholders

Required Qualifications:

• 3+ years of paid media experience with DTC brands
• Experience managing 1MM+ monthly paid media budgets
• Proven track record in driving company growth through paid social, paid search, or shopping campaigns
• Strong data analytics and strategy background
• Ability to support Pacific Time Zone business hours