Performance Marketing Manager

Job Summary

A company is looking for a Performance Marketing Manager to drive growth in the insurance industry through data-driven marketing campaigns.

Key Responsibilities

• Execute and optimize paid search and PPC campaigns across various platforms
• Conduct data analysis to enhance campaign performance and profitability
• Collaborate with cross-functional teams to implement high-ROI initiatives

Qualifications

• 2-4 years of hands-on PPC experience in performance marketing
• Proven success managing campaigns with $50K+ monthly spend
• Proficient in Google Ads, Microsoft Ads, and campaign management platforms
• Strong analytical skills in Excel / Google Sheets
• Experience in insurance and/or lead generation is a bonus