Performance Marketing Manager

Job Summary

A company is looking for a Manager, Performance Marketing to build and lead a new performance marketing function.

Key Responsibilities

• Establish the strategy, roadmap, and operating model for performance marketing in partnership with the VP, Marketing
• Own and optimize performance across various channels and develop programs to convert awareness into sales opportunities
• Design and implement foundational processes, tools, and reporting needed to scale the performance marketing function

Required Qualifications

• 5-8+ years of experience in performance marketing, demand generation, or growth marketing
• Experience building or scaling performance marketing programs from early stages
• Strong knowledge of SEO and emerging AEO/AI search behaviors
• Experience running webinars, digital events, or demand-generation campaigns
• Familiarity with modern marketing tools such as marketing automation platforms and analytics tools