Performance Marketing Manager

Job Summary

Seeking a strategic and proactive Performance Marketing Manager for Single Family Offices, this full-time remote role will manage multi-channel demand generation and account-based marketing efforts to drive growth and pipeline success within the SFO segment.

Key responsibilities

• Build and execute comprehensive marketing strategies across performance channels to enhance brand awareness and lead generation
• Collaborate with Product Marketing and Content teams to align messaging and content strategies
• Leverage marketing automation and analytics platforms to monitor campaign performance and provide strategic recommendations

Required qualifications

• Bachelor's degree in Marketing, Business, or a related field; MBA is a plus
• 8+ years of experience in B2B marketing, preferably in financial technology or wealth management
• Proven experience in performance marketing, demand generation, or account-based marketing (ABM) programs
• Strong project management skills with the ability to manage multiple initiatives simultaneously
• Proficiency in marketing automation tools, CRM systems, and analytics