Performance Marketing Small Business Lending Director

Job Summary

A company is looking for a Performance Marketing Small Business Lending Director.

Key Responsibilities:

• Develop and execute direct marketing strategies and campaigns for small business lending products
• Create personalized and targeted marketing messages to engage customers
• Analyze campaign performance and provide regular reports to management

Required Qualifications:

• Bachelor's degree in marketing, business, or a related field
• +8 years of experience in direct marketing for small businesses seeking loans
• Strong understanding of the small business lending industry and target market segments
• Excellent analytical skills and ability to track campaign performance
• Ability to collaborate with cross-functional teams and work in a fast-paced environment