Performance Marketing Specialist

Job Summary

A company is looking for a Performance Marketing Specialist to manage and optimize media campaigns.

Key Responsibilities

• Build digital media campaigns and support day-to-day campaign management and optimizations
• Manage, monitor, and communicate pacing and performance for assigned clients
• Report on campaign performance and provide insights and strategic recommendations for performance improvement

Required Qualifications

• 2+ years of agency/in-house performance media experience
• 2+ years of experience in primary digital advertising consoles (Google Ads, Meta)
• Experience in planning, forecasting, building, and executing media campaigns
• Familiarity with tagging platforms (Google Tag Manager, Tealium) is preferred
• Knowledge of cross-channel media and full-funnel implementation