Performance Marketing Specialist

Job Summary

A company is looking for a Performance Marketing Specialist to scale and optimize paid acquisition efforts.

Key Responsibilities

• Manage day-to-day execution of various paid campaigns including search, social, and display
• Continuously optimize campaigns to meet performance targets across Member and Host funnels
• Analyze full-funnel performance and execute A/B tests to improve campaign effectiveness

Required Qualifications

• 2-4+ years of experience managing paid media campaigns with direct-response KPIs
• Hands-on experience with paid search and paid social platforms (e.g., Google, Meta)
• Strong analytical skills to interpret data and build actionable reports
• Experience with analytics platforms such as GA4 or similar tools
• Self-starter mentality with the ability to manage multiple campaigns effectively