Performance Marketing Specialist
Job Summary
Owning the execution and optimization of paid acquisition campaigns, the full-time remote Performance Marketing Specialist will manage campaigns across Meta, Google, and Microsoft, focusing on data analysis to drive customer acquisition and retention.
Key responsibilities
- Run end-to-end campaign setup, targeting, bidding, and daily budget pacing across various advertising platforms
- Monitor campaign metrics daily to optimize performance and improve key metrics such as CAC and ROAS
- Coordinate creative asset intake and maintain brand standards while ensuring compliance with platform policies
Required qualifications
- 4+ years of hands-on experience in performance marketing or digital acquisition
- Strong practical expertise in managing and optimizing Meta and Google Ads campaigns
- Demonstrated ability to analyze performance data and identify opportunities for improvement
- Experience developing and executing structured tests across various marketing elements
- Genuine interest in digital art, design, VFX, or gaming industries
Complete Job Description
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