Performance Media Manager

Job Summary

A company is looking for a Performance Media Manager to oversee paid media activations and develop comprehensive media strategies.

Key Responsibilities

• Lead planning, implementation, and optimization of performance media campaigns across various channels
• Manage and optimize paid media initiatives across Google marketing channels and develop paid social strategies for platforms like Meta and TikTok
• Collaborate with media agency partners and internal stakeholders to ensure campaign objectives are met and performance is maximized

Required Qualifications

• Bachelor's degree or advanced degree (where required)
• 3+ years of experience in a related field, or 7+ years of experience in lieu of a degree
• Extensive knowledge of Google marketing channels and social media platforms
• Proven experience in managing traditional media initiatives
• Strong analytical background with the ability to interpret performance data