Pharmaceutical Media Director

Job Summary

Leading media strategy and delivery for pharmaceutical accounts, the full-time salaried Pharmaceutical Media Director will manage day-to-day media strategy, build audience plans, and collaborate with cross-functional teams, with the flexibility to work remotely.

Key responsibilities

• Own day-to-day media strategy development and client relationships for pharmaceutical accounts, focusing on HCP audiences and integrated HCP/DTC programs
• Translate client business objectives into audience strategies, channel recommendations, and optimization plans across HCP and DTC segments
• Collaborate with internal teams to deliver integrated media solutions and guide campaign performance based on data insights

Required qualifications

• 7+ years of media experience with significant expertise in pharma marketing and HCP strategy, particularly in oncology
• Practical understanding of patient-level data, MMM, attribution, and experimentation in media planning
• Experience in programmatic, paid search, SEO/GEO, or paid social is a plus but not required
• Strong ability to communicate complex media concepts in simple, actionable terms
• Agility in navigating multiple workstreams and curiosity about new channels and industry developments