PPC Advertising Specialist

Job Summary

A company is looking for a PPC Specialist to drive paid media strategy and performance across various advertising platforms.

Key Responsibilities

• Plan, execute, and optimize Amazon Advertising campaigns
• Analyze performance metrics to drive informed decisions for revenue and brand awareness
• Develop strategies for ad copy, keywords, budgets, and placements across multiple platforms

Required Qualifications

• Bachelor's degree in Marketing, Business, or a related field
• 4+ years of experience managing Amazon advertising campaigns with significant budgets
• Comprehensive understanding of Amazon ad reports and tools
• 2+ years of experience managing Google and Microsoft advertising campaigns
• Background in ecommerce or direct-to-consumer marketing