PPC Analyst

Job Summary

To support a growing team, the full-time remote PPC Analyst will manage and optimize SEM/PPC campaigns, conduct keyword research, and analyze campaign performance to drive targeted traffic and ROI for clients.

Key responsibilities

• Conduct keyword research and write compelling ad copy while structuring campaigns and ad groups
• Create, analyze, and optimize Google Ads and Bing Ads campaigns across various industries
• Monitor campaign success using reporting tools and provide insights for performance improvement

Required qualifications

• Minimum of 6 months experience managing SEM/PPC campaigns
• Proficiency in Google Ads Editor and Bing Ads Editor, with experience in keyword research tools
• Strong analytical skills with the ability to manipulate large data sets in Excel
• Google Ads Certification preferred, along with experience in Facebook paid advertising
• Availability to work 40 hours per week from 9:00 am to 6:00 pm PST